Ten Surprising Sales and Prospecting Statistics

Ten Surprising Sales and Prospecting Statistics

  1. Best time to cold call prospects is 4-5 PM; 8-10 AM second; 11AM-2PM worst. Source: Kellogg School of Business
  2. Best time to email prospects is 8AM and 3PM. Source: GetResponse
  3. Eighty percent of sales require five follow-up calls after the first client meeting. Source: Marketing Donut
  4. Email marketing has two times higher return than cold calling. Source: MarketingSherpa
  5. It takes an average of eight cold call attempts to reach a prospect. Source: InsideSales.com
  6. Only 2% of cold calls result in an appointment. Source: Leap Job
  7. Only 11% of salespeople ask clients for referrals. Source: Dale Carnegie
  8. Seventy-percent of prospects make purchasing decisions to solve problems. Source: Impact Communications
  9. Thursday is the best day to prospect; Wednesday is second best; Tuesday is the worst. Source: InsideSales.com
  10. Top sellers use LinkedIn six or more hours per week. Source: Jill Konrath

All contents copyright © 2013, Josh Lowry. All rights reserved.

About Josh Lowry
Vice President of Sales at LiquidPlanner. Startup advisor and investor for cloud and SaaS companies. Coach and student of business and leadership. 10X disciple.

3 Responses to Ten Surprising Sales and Prospecting Statistics

  1. Arleen Scaddan says:

    I could not refrain from commenting … a great, well-written post.


  2. Dorthy Grimes says:

    Interesting . . . some surprises for sure.


  3. Candice Annunziata says:

    I like what I see, so I am now following you.


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